Introduce a new electric aircraft type
Green Tech Aircraft is an aviation start-up company that invented a brand-new and progressive electric aircraft type: Ypselon GT. This revolutionary aircraft unites high performance, sustainability due to its electric propulsion system and low operational cost, and a totally different flying and ownership experience. Ypselon GT was presented for the first time at Aero Expo in Friedrichshafen, Germany, in April 2015. Ypselon GT is currently under initial development and will at first become available worldwide as a quick-build kit aircraft by 2019.
Full marketing strategy & concept
Vintage created the full marketing and branding strategy as well as the communication concept to introduce Ypselon GT to the market. Designed consistently within the main theme “fly different”, Vintage developed all marketing communication tools, such as the corporate and product logos, stationary, a promotional postcard, and the public website which is set up as a state-of-the-art 1-page scroll website featuring a 3D animation of the flying aircraft. The website can be visited at: www.greentechaircraft.com or www.ypselongt.com.
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