Mitutoyo

WorldSkills 2013, Leipzig

Mitutoyo at WorldSkills

The WorldSkills event in Leipzig is a huge meeting point for international specialists in vocational education, industry and government. As the world’s leading manufacturer of precision measuring equipment, Mitutoyo (Europe) was present at the event in 2013. The main goal of its presence was to create brand awareness and a positive image amongst the young audience attending the WorldSkills Competitions.

Fresh, fun and youthful

Vintage developed two interactive Holobox product presentations and a 3D Kinect game with an educational basis. These modern and high-tech applications were the perfect way to grab the attention of WorldSkills visitors. As well as showing the products and related information, they allowed the targeted customers to experience the brand in a fun, interactive way.

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