Advertising plays a key role in B2B marketing communication. Used in all external communication channels, it is an effective way to reach out to customers. Vintage assists clients with full media plans as well as Google Ads and social media advertising campaigns.
Conveying a consistent identity and message is essential if you want to raise awareness of your brand. But how do you achieve this? Is it just a matter of using the same logo and font in the main communication tools? For Vintage, it goes much further than that.
Virtual events are a useful and necessary communication tool during the corona pandemic, but they have proven to be much more than that. Experience has shown that they provide numerous opportunities for B2B companies and that they continue to deliver benefits long after the date of the event itself.
Imagine stepping into the new car you have just purchased, only to find that it doesn’t start. Naturally, you would have expected the necessary test drives to have been conducted before the vehicle left the factory or dealer. In the same way, we consider functional and graphical testing of new applications as a vital task to which we dedicate considerable time and effort.
In-person meetings have been rare since the start of the corona pandemic, but the B2B world is showing signs of a return to the ‘old normal’. So how can you best equip your sales teams in these changing times? We have been providing our clients with sales apps which their salespeople can use now, during their digital contacts, and can keep using when they go back to physical visits and fairs in the future.
Creating the right content is a vital first step for your website, application or social media campaign, but continuous attention is needed to ensure its success. Vintage provides content management services for several clients. Our editorial team is experienced in maintaining communication platforms with fresh and relevant content in a wide range of languages.
How do you as a company present your products to potential customers? A showcase in an actual setting is surely the most convincing way. Even digitally, if a physical sales talk is difficult. Vintage is experienced in building 3D environments and products which look exactly like a real-life situation and are integrated in an easy-to-use sales app that highlights all product benefits and features.